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ɉɚɞɥɭɱɷɧɧɟɬɷɥɟɜɿɡɚɪɭɞɚȱɧɬɷɪɧɷɬɭ
Ɏɭɧɤɰɵɹ ɩɚɞɥɭɱɷɧɧɹ ɞɚɡɜɚɥɹɟ ɩɚɞɥɭɱɵɰɶ ɬɷɥɟɜɿɡɚɪ ɞɚ ɯɚɬɧɹɣ ɫɟɬɤɿ ɡ ɞɚɩɚɦɨɝɚɣ ɩɪɚɜɚɞɧɨɝɚ ɚɛɨ
ɛɟɫɩɪɚɜɚɞɧɨɝɚɡɥɭɱɷɧɧɹȼɵɦɨɠɚɰɟɜɵɤɚɪɵɫɬɨʆɜɚɰɶɞɚɞɡɟɧɭɸɩɟɪɚɞɚɱɭɞɚɞɡɟɧɵɯɩɚɫɟɬɰɵɞɥɹɩɚɞɥɭɱɷɧɧɹ
ɞɚɩɚɪɬɚɥɭɚɛɨɞɥɹɚɬɪɵɦɚɧɧɹɞɨɫɬɭɩɭɞɚɮɚɬɚɝɪɚɮɿɣɜɿɞɷɚɿɚʆɞɵɺɮɚɣɥɚʆɹɤɿɹɡɚɯɨʆɜɚɸɰɰɚɧɚɋɟɪɜɟɪɵ
ɦɭɥɶɬɵɦɦɟɞɵɹɩɚɞɥɭɱɚɧɵɦɞɚɫɟɬɤɿɿɩɪɚɣɝɪɚɜɚɰɶɜɵɜɨɞɡɿɰɶɿɯɧɚɬɷɥɟɜɿɡɚɪɵ
Ⱥɞɧɚɤ
ɩɪɵɚɞɫɭɬɧɚɫɰɿɛɟɫɩɪɚɜɚɞɧɨɝɚɚɩɚɪɚɬɧɚɝɚɤɥɸɱɚ86% ɞɥɹ ɬɷɥɟɜɿɡɚɪɚɩɪɚɞɚɟɰɰɚɚɫɨɛɧɚ ɚɛɨ ɤɚɥɿ
ʆɛɭɞɚɜɚɧɚɹ ɮɭɧɤɰɵɹ ɛɟɫɩɪɚɜɚɞɧɨɝɚ ɡɥɭɱɷɧɧɹ ɧɟ ɩɚɞɬɪɵɦɥɿɜɚɟɰɰɚ ɜɚɪɬɚ ɜɵɤɚɪɵɫɬɨʆɜɚɰɶ ɩɪɚɜɚɞɧɨɟ
ɩɚɞɥɭɱɷɧɧɟȾɚɞɚɣɰɟɬɷɥɟɜɿɡɚɪɞɚɯɚɬɧɹɣɫɟɬɤɿɩɚɞɥɭɱɵʆɲɵɹɝɨɞɚɦɚɞ ɷɦɭɦɚɪɲɪɭɬɵɡɚɬɚɪɭɩɪɚɡɤɚɛɟɥɶ
/$1ɧɟɩɚɫɬɚʆɥɹɟɰɰɚɹɤɩɚɤɚɡɚɧɚɧɚɦɚɥɸɧɤɭ
Ʉɚɛɜɵɤɚɪɵɫɬɨʆɜɚɰɶɬɷɥɟɜɿɡɚɪɡȼɚɲɚɣɛɟɫɩɪɚɜɚɞɧɨɣɫɟɬɤɚɣɦɚɝɱɵɦɚɫɩɚɬɪɷɛɿɰɰɚ
ɛɟɫɩɪɚɜɚɞɧɵɚɩɚɪɚɬɧɵ
ɤɥɸɱ86%Ⱦɚɥɭɱɵɰɟɹɝɨɞɚɚɞɧɚɝɨɡ86%ɭɜɚɯɨɞɚʆɬɷɥɟɜɿɡɚɪɚɄɚɥɿȼɚɲɬɷɥɟɜɿɡɚɪɩɚɞɬɪɵɦɥɿɜɚɟʆɛɭɞɚɜɚɧɭɸ
ɮɭɧɤɰɵɸɛɟɫɩɪɚɜɚɞɧɨɝɚɡɥɭɱɷɧɧɹȼɚɦɧɟɫɩɚɬɪɷɛɿɰɰɚɧɿɹɤɿɯɞɚɞɚɬɤɨɜɵɯɛɟɫɩɪɚɜɚɞɧɵɯɚɞɚɩɬɚɪɚʆ
ɇɚɰɿɫɧɿɰɟ ɤɧɨɩɤɭ ɤɚɛ ɚɞɱɵɧɿɰɶ ɝɚɥɨʆɧɚɟ ɦɟɧɸ ɬɷɥɟɜɿɡɚɪɚ Ⱥɛɹɪɵɰɟ ɩɭɧɤɬ ɡ 0HQX ɋɿɫɬɷɦɚ!ɉɚɪɚɦɟɬɪɵ
ɞɚɩɚɦɨɝɚɣ ɤɧɨɩɤɿ ɫɚ ɫɬɪɷɥɤɚɦɿ ɿ ɧɚɰɿɫɧɿɰɟ ɞɥɹ ʆɜɚɯɨɞɭ ȼɵɥɭɱɵɰɟ ɩɭɧɤɬ ɿ2. ɇɚɥɚɞɵ ɫɟɬɤɿ
ȱɧɬɷɪɧɷɬɭ
ɧɚɰɿɫɧɿɰɟ Ʉɚɥɿɛɭɞɡɟɜɵɞɡɟɥɟɧɵɩɭɧɤɬ ɧɚɰɿɫɧɿɰɟɤɧɨɩɤɿɍɥɟɜɚɚɛɨɍɩɪɚɜɚɞɥɹɜɵɛɚɪɭɬɵɩɭ2.Ɍɵɩɫɟɬɤɿ
ɩɚɞɥɭɱɷɧɧɹ ɉɪɚɜɚɞɧɨɟ ɩɚɞɥɭɱɷɧɧɟ ɛɭɞɡɟ ʆɫɬɚɥɹɜɚɧɚ ɚʆɬɚɦɚɬɵɱɧɚ Ɇɚɝɱɵɦɚ ɫɩɚɱɚɬɤɭ ɜɚɦ ɩɪɵɣɞɡɟɰɰɚ
ɩɚɞɤɥɸɱɵɰɶ ɛɟɫɩɪɚɜɚɞɧɨɣ ɤɥɸɱ 86% ɞɚ ɬɷɥɟɜɿɡɚɪɚ ɤɚɛ ɦɟɰɶ ɦɚɝɱɵɦɚɫɰɶ ɜɵɛɪɚɰɶ ɬɵɩ ɛɟɫɩɪɚɜɚɞɧɨɝɚ
ɡɥɭɱɷɧɧɹ Ʉɚɥɿɚɛɪɚɧɚ ɛɟɫɩɪɚɜɚɞɧɨɟ ɡɥɭɱɷɧɧɟ ɬɷɥɟɜɿɡɚɪ ɜɵɤɚɧɚɟ ɩɨɲɭɤ ɞɚɫɬɭɩɧɵɯ ɛɟɫɩɪɚɜɚɞɧɵɯ ɫɟɬɚɤ ɿ
ɚɞɥɸɫɬɪɭɟɿɯɭɜɵɝɥɹɞɡɟɫɩɿɫɭɩɚɫɥɹɡɚɜɹɪɲɷɧɧɹȺɛɹɪɵɰɟɫɟɬɤɭɿɧɚɰɿɫɧɿɰɟ ɤɚɛɜɵɤɚɧɚɰɶɩɚɞɥɭɱɷɧɧɟ2.
Ʉɚɥɿɛɟɫɩɪɚɜɚɞɧɚɹɫɟɬɤɚɛɭɞɡɟɡɚɩɚɪɚɥɿɪɚɜɚɧɚɦɨɠɚɫɩɚɬɪɷɛɿɰɰɚʆɜɨɞɩɚɪɨɥɹɉɚɫɥɹɬɚɝɨɹɤȼɵʆɫɬɚɥɹɜɚɥɿ
ɛɟɫɩɪɚɜɨɞɧɚɟɡɥɭɱɷɧɧɟɹɧɨɛɭɞɭɰɶɡɚɯɚɜɚɧɚɿʆɜɨɞɩɚɪɨɥɹɞɥɹɩɚɞɥɭɱɷɧɧɹɞɚɬɨɣɠɚɛɟɫɩɪɚɜɚɞɧɨɣɫɟɬɤɿɧɟ
ɫɩɚɬɪɷɛɿɰɰɚȼɵ ɦɨɠɚɰɟɜɵɞɚɥɿɰɶɡɚɯɚɜɚɧɵ
ɩɪɨɮɿɥɶ:L)Lɭ ɥɸɛɵ ɱɚɫ Ʉɚɥɿ ɜɵɤɚɧɚɧɚɉɟɪɲɚɹʆɫɬɚɥɺʆɤɚ
ɝɷɬɵɩɪɨɮɿɥɶɛɭɞɡɟɬɚɤɫɚɦɚɜɵɞɚɥɟɧɵ
ɇɚɰɿɫɧɿɰɟɤɧɨɩɤɭ ɧɚɩɭɥɶɰɟɞɵɫɬɚɧɰɵɣɧɚɝɚɤɿɪɚɜɚɧɧɹɤɚɛɚɬɪɵɦɚɰɶɞɨɫɬɭɩɞɚɿɧɬɷɪɧɷɬɩɚɪɬɚɥɚɭɬɨɣ,QWHUQHW
ɱɚɫɹɤɬɷɥɟɜɿɡɚɪɛɭɞɡɟɩɚɞɥɭɱɚɧɵȼɵɦɨɠɚɰɟɚɬɪɵɦɚɰɶɞɨɫɬɭɩɞɚɲɵɪɨɤɚɝɚɫɩɟɤɬɪɭɩɪɵɤɥɚɞɚɧɧɹʆɿɩɚɫɥɭɝ
ɜɵɤɚɪɵɫɬɨʆɜɚɸɱɵȱɧɬɷɪɧɷɬɩɚɪɬɚɥɬɷɥɟɜɿɡɚɪɚ
ɁɚʆɜɚɝɚɁɦɟɫɰɿɜɚɫɬɚɪɨɧɤɿɩɚɪɬɚɥɚɦɨɠɚɡɦɹɧɹɰɰɚʆɥɸɛɵɦɨɦɚɧɬɱɚɫɭɛɟɡɩɚɩɹɪɷɞɧɹɝɚɩɚɜɟɞɚɦɥɟɧɧɹ
Ⱦɥɹɚɬɪɵɦɚɧɧɹɛɨɥɶɲɩɚɞɪɚɛɹɡɧɚɹɿɧɮɚɪɦɚɰɵɿɝɥɹɞɡɿɰɟɚɞɩɚɜɟɞɧɭɸɿɧɫɬɪɭɤɰɵɸɩɚɷɤɫɩɥɭɚɬɚɰɵɿ
Ȼɟɥɚɪɭɫɤɚɹ - 1 -
Ɇɚɪɤɿɪɨʆɤɚɧɚɜɵɪɚɛɟ .......................................... 2
ɍɥɚɫɰɿɜɚɫɰɿ ............................................................ 5
ɋɩɟɰɵɮɿɤɚɰɵɹ ...................................................... 6
ȱɧɮɚɪɦɚɰɵɹɚɛɭɬɵɥɿɡɚɰɵɿ .................................. 6
ɉɭɥɶɬɞɵɫɬɚɧɰɵɣɧɚɝɚɤɿɪɚɜɚɧɧɹ5&$B
ɭ
ɡɚɥɟɠɧɚɫɰɿɚɞɦɚɞɷɥɿ ...................................................... 7
Ɍɷɥɟɜɿɡɚɪɿɩɪɚɰɨʆɧɵɹɤɧɨɩɤɿɭɡɚɥɟɠɧɚɫɰɿɚɞ
ɦɚɞɷɥɿ ...................................................................
ɉɚɞɥɭɱɷɧɧɟɷɥɟɤɬɪɚɫɿɥɤɚɜɚɧɧɹ ...........................
Ⱥɧɬɷɧɧɚɟɡɥɭɱɷɧɧɟ
ɭɡɚɥɟɠɧɚɫɰɿɚɞɦɚɞɷɥɿ .......... 10
ȱɧɮɚɪɦɚɰɵɹɚɛɧɚɜɚɤɨɥɶɧɵɦɚɫɹɪɨɞɞɡɿ ........... 10
Ⱥɩɚɜɹɲɱɷɧɧɿɚɞɧɨɫɧɚɪɷɠɵɦɚɱɚɤɚɧɧɹ ............ 10
ɉɟɪɜɚɹʆɫɬɚɥɺʆɤɚɭɡɚɥɟɠɧɚɫɰɿɚɞɦɚɞɷɥɿ ......11
ȼɵɤɚɪɵɫɬɚɧɧɟɮɭɧɤɰɵɿ6DWFR';ɭɡɚɥɟɠɧɚɫɰɿɚɞ
ɦɚɞɷɥɿ ................................................................. 12
Ɇɟɞɵɹɩɪɚɣɝɪɚɜɚɧɧɟɡɞɚɩɚɦɨɝɚɣ86%
ɭɜɚɯɨɞɚ ................................................................
Ɂɚɩɿɫɭɪɷɠɵɦɟɡɪɭɯɭɩɚɱɚɫɟɭɡɚɥɟɠɧɚɫɰɿɚɞ
ɦɚɞɷɥɿ .................................................................
ȱɦɝɧɟɧɧɵɡɚɩɿɫɭɡɚɥɟɠɧɚɫɰɿɚɞɦɚɞɷɥɿ ..........
Ɇɟɧɸɩɪɚɣɝɪɚɜɚɥɶɧɿɤɚɦɭɥɶɬɵɦɟɞɵɹɭ
ɡɚɥɟɠɧɚɫɰɿɚɞɦɚɞɷɥɿ ........................................
Ɂɚɩɿɫɩɪɚɝɪɚɦɵ ...................................................
Ʉɚɧɮɿɝɭɪɚɰɵɹɡɚɩɿɫɭ ...........................................
Ɏɭɧɤɰɵɹ)ROORZ0H79ɭɡɚɥɟɠɧɚɫɰɿɚɞɦɚɞɷɥɿ 15
&(&ɿ&(&5&3DVVWKURXJKɭɡɚɥɟɠɧɚɫɰɿɚɞ
ɦɚɞɷɥɿ ................................................................. 15
ɗɥɟɤɬɪɨɧɧɵɞɚɩɚɦɨɠɧɿɤɭɡɚɥɟɠɧɚɫɰɿɚɞ
ɦɚɞɷɥɿ ................................................................. 15
Ɂɦɟɫɬɦɟɧɸɬɷɥɟɜɿɡɚɪɚ ...................................... 16
Ⱥɝɭɥɶɧɵɹɪɷɤɚɦɟɧɞɚɰɵɿɩɚɷɤɫɩɥɭɚɬɚɰɵɿ
ɬɷɥɟɜɿɡɚɪɚ ............................................................ 21
ȼɵɤɚɪɵɫɬɚɧɧɟɋɩɿɫɭɄɚɧɚɥɚʆ ............................ 21
ɉɚɪɚɦɟɬɪɵɛɚɰɶɤɨʆɫɤɿɯɧɚɥɚɞɚɤ ....................... 21
ɗɥɟɤɬɪɨɧɧɵɩɪɚɝɪɚɦɧɵɝɿɞ(3* ..................... 21
ȺɛɧɚʆɥɟɧɧɟɉɪɚɝɪɚɦɧɚɝɚɁɚɛɟɫɩɹɱɷɧɧɹ .......... 22
ɉɪɚɰɚɡɧɟɩɚɥɚɞɤɚɦɿɿɩɚɪɚɞɵ ...........................
Ɏɭɧɤɰɵɿɩɚɞɥɭɱɷɧɧɹɭɡɚɥɟɠɧɚɫɰɿɚɞɦɚɞɷɥɿ .
ɉɚɞɬɪɵɦɥɿɜɚɟɦɵɹɮɚɪɦɚɬɵɮɚɣɥɚʆɡɜɵɹɜɚɦɿ
ɞɥɹɪɷɠɵɦɭ86% .................................................
ɉɚɞɬɪɵɦɥɿɜɚɟɦɵɹɮɚɪɦɚɬɵɝɭɤɚɜɵɯɮɚɣɥɚʆɞɥɹ
ɪɷɠɵɦɭ86% ........................................................
ɉɚɞɬɪɵɦɥɿɜɚɟɦɵɹɮɚɪɦɚɬɵɮɚɣɥɚʆɡ
ɫɭɛɬɵɬɪɚɦɿɞɥɹɪɷɠɵɦɭ86% .............................
ɉɚɞɬɪɵɦɥɿɜɚɸɰɰɚɜɵɪɚɲɷɧɧL'9,.....................
ȱɧɮɚɪɦɚɰɵɹɚɛɮɭɧɤɰɵɿȱɧɬɷɪɧɷɬɩɚɪɬɚɥɚ .......
ȱɧɮɚɪɦɚɰɵɹɚɛɮɭɧɤɰɵɿ'9% ............................
Ɂɦɟɫɬ
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