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Viewing Data
To turn viewing data on or o:
Menu > Admin & Privacy > Viewing Data
Use the Left/Right Navigation buttons to toggle from on or off
About Viewing Data
WHAT DATA DOES ACR TECHNOLOGY COLLECT?
When enabled, ACR technology will collect information about the audio and video
programing content playing on this internet-connected display unit including
broadcast television, advertisements and other commercially available content. We
associate this Viewing Data with the IP address for the unit, and a unique device
number we assign. You may change your Viewing Data settings at any time within
the Settings Menu of your TV. Declining Viewing Data collection will not change the
functionality of your device.
WHO DO WE SHARE VIEWING DATA WITH?
When enabled, we share Viewing Data with authorized data partners. We license
Viewing Data to analytics companies, media companies, advertisers, ad agencies,
and other ad tech companies who measure ad effectiveness or aid personalization of
ads. Our authorized cloud service providers may also store this data on and solely on
our behalf, and for no other purposes.
WHAT DO WE DO WITH VIEWING DATA?
VIZIO or its authorized data partners may combine Viewing Data with household
demographic data, or other data about your digital actions, like smartphone location,
web histories or offline purchases, in order to determine the effectiveness of a
particular ad, or choose which ads are likely to be useful or timely, including during
broadcast, cable, satellite, or internet based television programming. VIZIO and its
authorized data partners also use the information to generate summary analysis and
reports of how users engage with content on their TVs and other devices.
WHAT ELSE DOES VIEWING DATA SHARING MEAN FOR YOU?
Viewing Data is also used to help content publishers, broadcasters or content
distribution services create or recommend more relevant entertainment based
on summary insights. For example, if devices sharing your IP address suggest an
interest in music, fitness, or sports related topics, advertisers might deliver tailored
ads to this display unit or other devices associated with your IP address.
You can easily turn this feature On or Off in the ADMIN & PRIVACY menu. If you have
trouble enabling or disabling Viewing Data, please contact VIZIO Customer Support
by going to support.vizio.com and selecting
Contact Us.
For more information, see vizio.com/viewingdata and review VIZIO’s privacy policy at
vizio.com/privacy.
Managing Advertising Settings
Your advertising choices can be personalized.
Limited Ad Tracking
When enabled, TV Ad ID will not be passed or used for personalized ads on
this device.
To turn on or o:
Menu > Admin & Privacy > Advertising > Limited Ad Tracking
• Use the Left/Right Navigation buttons to toggle from on or off
Reset TV Advertiser ID
An Identifier for Advertising — can be reset to a new identifier at any time.
To reset the TV Advertiser ID:
Menu > Admin & Privacy > Advertising > Reset TV Advertiser ID
> OK
Ad Replacement
Replaces Standard Ads with Personalized Ads in Linear TV.
To turn Ad Replacement on or o:
Menu > Admin & Privacy > Advertising > Ad Replacement
• Use the Left/Right Navigation buttons to toggle from on or off
View VIZIO Privacy Policy
To view VIZIO Privacy Policy:
Menu > Admin & Privacy > VIZIO Privacy Policy > OK
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